Runline Automation: Hand-coded websites in days, at a fixed price. Made in Dortmund.

Our Approach

Sales logic, not pretty decoration.

A good website isn't a digital flyer - it guides visitors step by step toward an inquiry.

Think like your customer

Funnel logic instead of a digital business card

Your visitors are at different points in their decision journey. A good site meets each one where they are and leads them to act - call, form, booking. I don't build sites that just exist. I build sites that sell.

Real Experience

7+ years in sales, not gut feeling

Before I built websites, I spent over 7 years in B2B sales - including at LinkedIn and Indeed. I know how purchasing decisions are actually made. Every design decision follows that knowledge, not my personal taste.

Straight Talk

Honest assessment instead of sales pressure

If a measure doesn't make financial sense for you, I'll say so - even if it means less revenue for me. No upselling at any cost, no empty promises. You get a recommendation I stand behind.

What You Get

Everything from a single source, through to your first customer.

Website, visibility, and maintenance - modular, combinable, and transparently priced.

Website Build at a Fixed Price

From a 1-pager as a digital business card to a 30-page platform. SEO-optimized, mobile-first, with a contact form, phone number, and all required legal texts. You know exactly what it costs upfront.

Learn more →

Visibility

Google Ads, SEO and AI Visibility (GEO), so customers and even ChatGPT & Co. can find you.

Learn more →

Maintenance & Updates

Update packages for ongoing changes. No agency wait times, dedicated point of contact.

Learn more →

GDPR & EU Hosting included

German servers, local fonts instead of Google CDN, cookie banner and privacy policy included from day one. No risk of legal warnings, no US data transfers - essential for German SMEs.

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Everything From One Source

Included in every package.

No matter which package you choose, this foundation is always included. No fine print.

Hand-coded website, no page builder

Conversion-optimized page structure

Professional copy, SEO-optimized

Responsive design for all devices

Complete branding (colors, fonts, logo)

Basic SEO optimization

Fast load times (Lighthouse 90+)

GDPR-compliant & legally secure

EU hosting, servers in Germany

Contact form with spam protection

From Real Practice

Real businesses, real websites.

A selection of websites we have built for established local businesses.

VIMMOVI Immobilien

Real estate & valuation · Essen

★★★★★ 5.0 · 27 Google Reviews

Premium realtor site with a valuation funnel, property showcase, and clear contact flow. High-end, fast, GDPR-compliant.

View site →

Dayang Sumbi

Indonesian & Thai · Mülheim a. d. Ruhr

★★★★★ 4.9 · 873 Google Reviews

Atmospheric restaurant site with menu and gallery. Clear user flow all the way to the reservation.

View site →

DJ Su

Open format DJ · Essen & Ruhr area

New website · 2026

Booking site with sound teaser, service packages, and direct inquiry. Dark design, fast and mobile-optimized.

View site →

Finch Atelier

Art studio & painting · Dortmund

New website · launching soon

Studio site for artist Christina Finch: gallery, exhibitions, and workshops in a calm, high-end presentation.

LilleHus Café

Gluten-free café & organic bakery · Ettlingen

★★★★★ 4.6 · 1,342 Google Reviews

Multi-page website with menu, hero slider, and dedicated B2B dealer section. Fast, mobile-optimized, GDPR-compliant.

View site →

The ratings reflect the Google reputation of the businesses themselves - proof that established companies trust our websites. Rating data: Google Maps.

Eugen Völker, Founder of Runline Automation

Get to know me

Hi, I'm Eugen.

Founder of Runline Automation, based in Dortmund. I spent over 7 years in B2B sales, including at LinkedIn and Indeed. Thousands of conversations later, I know what truly moves people to buy.

With Runline, I build exactly that into websites: clear guidance, honest copy, speed. No agency bureaucracy, no ping-pong between five vendors. You talk directly with me - from the first idea to go-live.

My promise: I only recommend what makes financial sense for you. Honest advice, clean execution, measurable results.

- Eugen Völker, Runline Automation

How it works

Your finished website in 4 steps.

From the first inquiry to the finished site - in four clear steps.

Choose Package

Pick your package and add-ons. Fixed price, no surprises.

Acceptance & Kickoff

You fill out the questionnaire, I review and confirm the order. The timeline starts upon order acceptance.

First draft within a few days

Within approximately 5 business days of acceptance, your first draft is ready to review - including copy, images, SEO & legal texts.

Go-Live in 2 weeks

After your approval, the site goes live - typically around 2 weeks from acceptance. With Fast-Track in 3 business days to 1 week. Optionally continue straight away with ads & maintenance.

* All timeframes are counted from order acceptance by Runline, not from the date the request was submitted. The timeline starts once I confirm your order.

Transparent fixed prices

Choose your website package.

All prices are net plus 19% VAT. Pick a package, fill out the questionnaire or book a free consultation, and we'll get back to you with your offer.

You can request your preferred package right now - no commitment, no cost - and secure your spot. A binding booking or payment only occurs at the start, sometimes earlier.

Starter

The digital business card

750 € Fixed price

1-pager, SEO-optimized
Contact form + phone number
Legal Notice + Privacy Policy
Mobile-optimized

Non-binding inquiry

Popular

Business

For a professional online presence

1.500 € Fixed price

Home page + 5 subpages
Everything from Starter
Services & About Us pages
Extended SEO Structure

Non-binding inquiry

Premium

Enterprise

The large-scale platform

5.000 € Fixed price

Home + 30 subpages
Everything from Premium
Complex structure & filters
Prioritized implementation

Non-binding inquiry

★ Recommendation

All-Inclusive · Maintenance & AI Visibility

A finished website is just the beginning. With the All-Inclusive Package, your site stays current, fast, and visible - on Google and in AI search engines like ChatGPT and Perplexity (GEO). We handle the ongoing work, you keep selling.

AI Visibility (GEO), so ChatGPT & Co. recommend you too
Ongoing optimization & content maintenance
EU hosting, SSL, updates & backups
Cancel monthly, no long-term commitment

149 €/month

Inquire cancel anytime

Additional Add-On Services

Visibility & maintenance, mix and match with any package.

Fast-Track Express

+500 €

First draft in 72 hrs instead of 5 days, go-live in 1 week instead of 2 weeks. Your project moves up the queue.

Inquire

Fast-Track Priority

+1.000 €

First draft in 48 hrs instead of 5 days, go-live in 3 business days. Highest priority.

Inquire

Social Media Campaign

1.500 €

Concept, creatives, and campaign setup for Instagram / Facebook. Net price, plus ad budget.

Inquire

Google Ads (5 Campaigns)

1.500 €

Setup & optimization of up to 5 campaigns. More campaigns on request. Plus ads budget paid to Google.

Inquire

Premium

Google Ads (10 Campaigns)

3.000 €

Setup & optimization of up to 10 campaigns, for greater reach & testing. Plus ads budget paid to Google.

Inquire

SEO Boost

990 €

Deep optimization: keyword research, on-page, Schema.org, Google Business Profile & Search Console.

Inquire

Premium

GEO Boost

999 €

Optimization for AI search engines (GEO): structured data, entities & llms.txt - so ChatGPT, Perplexity & Google AI recommend you.

Inquire

Premium

App Development

from €1,000

Web or mobile app, custom-built. Final price depends on scope & features (€1,000-€5,000). Free initial consultation.

Inquire

Recruiting & Employer Branding

on request

Get positioned as an attractive employer so top talent applies. Over 7 years of experience on LinkedIn & Indeed. Scope tailored individually.

Inquire

Change Package 5

250 €

5 changes to your existing website (text, images, minor adjustments).

Inquire

Change Package 10

450 €

10 changes - the better-value bundle for ongoing maintenance.

Inquire

All prices are net plus 19% VAT. Ad and advertising budgets are paid separately to the platforms. Website builder vs. agency vs. Runline: the comparison.

Step 2: Your Project Brief

Tell us what you need.

The more detail, the better the result. Takes about 3 minutes.

Your project: Tell us briefly what you need. Everything else is clarified in your free consultation.

Company *

Contact person *

Email *

Phone

Industry *

What is the main goal of your website? *

More inquiries / leads More online sales Look more professional Get found on Google Appointments / Bookings Attract applicants

What is your biggest challenge right now? *

What does perfect success look like for you in 6 months?

Do you already have a website?

Current URL (if applicable)

Design preferences

Modern / clean Elegant / premium Playful / colorful Professional / classic Technical / minimalist

Competitors you like

Desired timeline

Do you already have content? (logo, texts, images)

Logo available Texts available Images available Nothing, please provide everything

No commitment. We'll get back to you within 24 hours.

✓

Thank you, we have everything!

Your briefing has been received. We'll get back to you within 24 hours with the next steps. Below you'll find a summary of your details.

Frequently Asked Questions

Good to know.

With the Starter package, usually 5 days; with larger packages, 1-3 weeks, depending on how quickly content is approved. We set the timeline right during the briefing.

Yes. The package price is fixed. Only additionally booked services (e.g. Ads budget or later change packages) are added separately - and you'll see those transparently in your offer as well.

As standard. EU hosting in Germany, local fonts instead of Google CDN, cookie banner, and Privacy Policy are included from day one. That's exactly what we're built for.

The all-inclusive care package (ongoing maintenance, AI Visibility/GEO & hosting) starts at €149/month, cancelable monthly. This keeps your site up to date, visible on Google and AI search engines, and keeps converting. For pure content updates, you can also add individual change packages (5 or 10 changes) - more affordable than single billing.

Yes. The Google Ads package (5 campaigns) and Social Media campaigns are available as add-ons. You pay the ad budget directly to the platform; we handle setup and optimization.

Typically, a deposit is due upon commissioning and the remainder upon approval before going live. We'll clarify the exact terms after your briefing - completely transparent.

Legal Notice

Open Full Legal Notice →

Information pursuant to § 5 DDG

Eugen Völker
Runline Automation (sole proprietorship)
Robert-Koch-Straße 6
44135 Dortmund

Contact

Email: kontakt@runlineautomation.com

VAT

All prices are net plus statutory VAT (currently 19%).

Responsible for content pursuant to § 18 Para. 2 MStV

Eugen Völker, address as above

EU Dispute Resolution

The European Commission provides a platform for online dispute resolution (ODR): https://ec.europa.eu/consumers/odr/. We are neither obligated nor willing to participate in dispute resolution proceedings before a consumer arbitration board.

Privacy Policy

Open Full Privacy Policy →

1. Controller

Eugen Völker, Runline Automation (sole proprietorship)
Robert-Koch-Straße 6, 44135 Dortmund
Email: kontakt@runlineautomation.com

2. General

We process personal data only in accordance with applicable legal provisions (GDPR, BDSG). Below we provide information on the nature, scope, and purpose of processing.

3. Hosting & Server Log Files

This website is hosted on servers within the EU (Hetzner Online GmbH, Germany). When accessed, server log files (IP address, date/time, page requested, browser) are processed automatically. Legal basis: Art. 6 Para. 1 lit. f GDPR (secure operation).

4. Contact & Inquiry Form

When you contact us via the form or by email, we process the data provided (name, email, phone, company, message/briefing) to handle your inquiry. Legal basis: Art. 6 Para. 1 lit. b GDPR (pre-contractual measures). The data is forwarded to our email system and our CRM system (HubSpot) for processing and stored there.

5. CRM (HubSpot)

We use HubSpot to manage inquiries and customer relationships. Inquiry data is stored there. A data processing agreement is in place with HubSpot.

6. Cookies & Tracking

This site uses only technically necessary resources and loads fonts from Google Fonts. Fonts are embedded locally; no external Google Fonts CDN is used. No marketing tracking takes place without consent.

7. Your Rights

You have the right to access, rectification, erasure, restriction, data portability, and objection. To exercise these rights, simply send an email to kontakt@runlineautomation.com.

8. Right to Lodge a Complaint

You have the right to file a complaint with a data protection supervisory authority (e.g. LDI NRW).

Hand-coded websites. In days, not months. At a fixed price.

From inquiry to go-live

Your website is costing you customers right now.

Visitors come, but nobody reaches out

Invisible on Google

Waiting months, never hearing back

Sales logic, not pretty decoration.

Funnel logic instead of a digital business card

7+ years in sales, not gut feeling

Honest assessment instead of sales pressure

Everything from a single source, through to your first customer.

Website Build at a Fixed Price

Visibility

Maintenance & Updates

GDPR & EU Hosting included

Included in every package.

Real businesses, real websites.

VIMMOVI Immobilien

Dayang Sumbi

DJ Su

Finch Atelier

LilleHus Café

Hi, I'm Eugen.

Your finished website in 4 steps.

Choose Package

Acceptance & Kickoff

First draft within a few days

Go-Live in 2 weeks

Choose your website package.

Starter

Business

Premium

Enterprise

All-Inclusive · Maintenance & AI Visibility

Additional Add-On Services

Fast-Track Express

Fast-Track Priority

Social Media Campaign

Google Ads (5 Campaigns)

Google Ads (10 Campaigns)

SEO Boost

GEO Boost

App Development

Recruiting & Employer Branding

Change Package 5

Change Package 10

Tell us what you need.

Thank you, we have everything!

Good to know.

Ready for a website that works?

Legal Notice

Information pursuant to § 5 DDG

Contact

VAT

Responsible for content pursuant to § 18 Para. 2 MStV

EU Dispute Resolution

Privacy Policy

1. Controller

2. General

3. Hosting & Server Log Files

4. Contact & Inquiry Form

5. CRM (HubSpot)

6. Cookies & Tracking

7. Your Rights

8. Right to Lodge a Complaint